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Tips & Tricks


Facebook Messenger: Four Brilliant Marketing Strategies to Grow Your Business

We’ve compiled a list of four brilliant ways to use Facebook Messenger to improve your marketing strategies, and increase sales to grow your business. More people today use messaging apps than social media. And this is a largely untapped market, particularly because it’s typically reserved for personal messages between friends.

Six Steps to Ensure a Succcessful Site Launch

You’re probably thinking that the hardest part about designing a new website is the design part–and maybe that’s partially true. But if you don’t properly promote your brand-new, fully-functional, user-friendly…

Technology to Help You Get in Shape

In this article I’ve strayed away from the Apple watches and Fitbits of the world, because I know we’ve all heard enough about them already. Here, I’ve compiled a list of 7 trendy and cutting-edge gadgets to improve your workout (or to track your results).

Why Your Brand Needs Variations of its Logo

Did you know the brain processes images 60,000 times faster than it does text? (Why I’m still wasting my time writing this post, instead of drawing it out, I’m not sure.) Logos are incredibly powerful for your brand. As a small-business owner, it’s doubly important to optimize on marketing strategies to get your name out there. The M from McDonald’s doesn’t need any more help. You do.

Four Old Psychology Tricks to Help Your Marketing Strategies

Let’s take a look at four impressive psychology studies and how they can immediately improve your marketing and sales strategies. Either I’m the most gullible person on the planet (probably), or I can attest to these from personal experience as a consumer… they work.

The LinkedIn Message That Can Land You a Job

In my mind, sending your resume via company website won’t get you anywhere if you don’t find a way to get a reference, too. But you’re dad doesn’t have to own the company, and you don’t have to have any second-cousins in the industry, to get one. Here’s what you can do instead.

5 Hacks to Optimize Your Google Images

There you are. Fiendishly pining away making your website. You believe your content tells a good story but a touch of snark, which can serve you well in your industry….

What the Hack?! Debunking Growth Hacking for Marketers

  First, the Internet became interactive. Then, it became social (shout out to all you trolls). That’s when job forums began searching the cosmos for those ubiquitous “digital strategists.” As…

Why Branding Is Critical For Your Business

Branding is the heartbeat of every business. It is a reflection of everything you do, ranging from the website you set up, the business card you distributed and other marketing…

Reflections of a Bufferchat

If you haven’t experienced the magnificence that is Bufferchat, you’re totally missing out. Bufferchat is a weekly Wednesday Twitter Chat hosted by the “simple and powerful social media scheduler” Buffer. And…

Hulk Smash | My Top Five Ways for Breaking Through Writer’s Block by Jeff Renoe

In business there are many things that can scare you. If you’re a writer though, there’s only one thing that keeps you up at night. It’s the fear that the…

7 Horrible Mistakes You’re Making On Instagram

Let’s face it. Nobody is perfect, especially in the world of social media. Instagram has become one of the best apps in recent years and is truly a way that…

3 Tips to Significantly Improve Your Writing

Writing can be tough. Truly. Even the best writers hesitate with their writing. Hell, most of the best writers not only struggle with the frustration of writers block but also…

Guess What? You Shouldn’t Post Whenever You Want

Ok, we know the temptation to post is real. We really do. Maybe your company just held an amazing photoshoot for your products or staff, and the photos are simply…

Social Media Marketing Tips for Restaurants

It really doesn’t matter what kind of business you’re running anymore – local or national, you need some kind of social media presence. Most especially if you have a restaurant….