Over the last couple of years, companies have been turning towards influencer marketing as a way to promote to a more niche audience. According to Adweek, the industry of established…
On this episode of Digital Dialogue, Katelyn and Scott will be discussing the topic of influencer marketing! The extremely popular and trendy way that companies are sharing their brands and products…
It’s no secret that the presence of social media has increased over the last couple of years and this presence has had a rather hurtful impact on the public’s mental…
On this episode of Digital Dialogue, Katelyn and Scott will be discussing the topic of the role social media plays in society, more specifically how it affects mental health. Listeners have…
Developing a content calendar can be a daunting task for many social media marketers but it is probably one of the most important ones. A content calendar is essential when…
On this episode of Digital Dialogue, Katelyn and Scott are expounding on social media strategy with the best tools to help you maintain your multiple accounts across multiple platforms. Take a…
One of the most important things to do when working in the social media marketing realm is creating a strategy. A social media marketing strategy is an overview of everything…
On this episode of Digital Dialogue, Katelyn and Scott are discussing the easiest way to curate and maintain a social media strategy in order to keep your brands presence felt across…
On this episode of Digital Dialogue, Katelyn and Scott are discussing their tips for running a successful blog! We have our own way of doing things here at Yelling Mule, but…
Networking is instrumental in terms of professional and personal growth. But let’s be honest, it can be awkward, especially if you haven’t done it in a while. If you’re actively…
Are you trying to determine whether or not your business needs to run social media ads? All you have to do is look at the current metrics and forecasted ones…
On this episode of Digital Dialogue, Katelyn and Scott are discussing the importance of utilizing paid social media ads. During the podcast we give tips on maximizing the potential of your…
On this episode of Digital Dialogue, Katelyn and Scott are discussing the role psychology plays in marketing. During the podcast we talk about how crucial psychographic information: such as your buyer’s…
1. Creating a Decision Budget Having a lot on your mind at all times of the day can become extremely stressful and damaging to your health. If you have found…
Branding is a term you hear a lot in the world of marketing but do we really understand the meaning behind it? According to Business Dictionary, a brand is a…
