As we dive into November 2024, social media platforms continue to evolve, offering new features and updates to enhance user experience, engagement, and safety. Here’s a roundup of some of…
Halloween is a prime opportunity for businesses to engage with their audience through creative and themed marketing campaigns. Each year, brands find innovative ways to capture the spooky spirit of…
In the fast-paced world of social media, staying updated with the latest news and trends is crucial. From platform updates to viral movements, here are some of the most significant…
Instagram’s Testing New Limits on Hashtags Instagram, the popular social media platform, is currently testing new limits on the number of hashtags users can add to their posts. Hashtags are…
Capturing new Gen Z clients isn’t as difficult as it may seem! As a member of Gen Z, I can identify a few differentiating qualities that make this generation unique…
Instagram seeks broader ad placement opportunities. Instagram is starting to take steps towards increased ad availability across the platform. One of the most noteworthy components of this remodeling is expected…
Instagram Reels are generating the most reach on the platform. At the moment, Instagram is heavily focused on video. According to platform chief Adam Mosseri, to best serve its customers,…
Influencer marketing combines both traditional and modern marketing strategies. It transforms the concept of celebrity endorsement into a content-driven marketing campaign for the modern era. The main characteristic of influencer…
According to studies, viewers retain 95% of a message when they watch it in a video versus 10 percent when they read it in text. Furthermore, 67% of marketers believe…
Instagram extends reels length to 90 seconds Compared to standard Instagram video posts, reels get 22% more engagement. Instagram is constantly looking for ways to enhance the creator’s journey because…
Instagram is the fastest growing social media platform and combines multiple formats to create organic content (photo, video, stories, reels, IGTV, and live videos). It is a place to showcase…
Instagram Tests New ‘Status’ Display Do you want to know what other users are up to on Instagram? Instagram is in the process of testing a new option that allows…
Practically the whole world was taken by surprise on Monday, October 4th when Facebook, Instagram and WhatsApp experienced a massive outage. For six hours, all three apps were down, leaving…
Social media is constantly changing and evolving to meet our current needs. This week’s blog post is focused on highlighting the most recent news stories circulating in the social media…
The following is a breakdown of each generation’s involvement with the most popular social media channels available to date! Baby Boomers: 1946 – 1964 Baby boomers are the oldest generation…
