In this episode of Digital Dialogue, Katelyn and Scott cover how the podcasting platform is being used for marketing and share some of their favorite ones to listen to!
When posting on business social media accounts, it’s extremely important to have a detailed content calendar. An organized plan for your content allows you to see what you will be…
On this episode of Digital Dialogue, Katelyn and Scott are talking about how to utilize the insights you gain from your social media channels analysis data. But before we dove into that,…
On this episode of Digital Dialogue, Katelyn and Scott are talking about what it takes to conduct a proper social media analysis! But before we dove into that, we kicked off the…
On this episode of Digital Dialogue, Katelyn and Scott are joined by Colleen. The topic this week is our favorite apps on our phones and computer that are not the most basic…
Simply put, creating buyer personas shows what your audience likes/dislikes, wants/needs. When you are able to successfully create an illustrated and detailed buyer persona, you’re putting a lot of data…
On this episode of Digital Dialogue, Katelyn and Scott are talking about what is required to build a successful buyer persona in order to determine what demographic you should sell…
On this episode of Digital Dialogue, Katelyn and Scott will be discussing the topic of influencer marketing! The extremely popular and trendy way that companies are sharing their brands and products…
On this episode of Digital Dialogue, Katelyn and Scott are expounding on social media strategy with the best tools to help you maintain your multiple accounts across multiple platforms. Take a…
On this episode of Digital Dialogue, Katelyn and Scott are discussing the easiest way to curate and maintain a social media strategy in order to keep your brands presence felt across…
Are you trying to determine whether or not your business needs to run social media ads? All you have to do is look at the current metrics and forecasted ones…
On this episode of Digital Dialogue, Katelyn and Scott are discussing the importance of utilizing paid social media ads. During the podcast we give tips on maximizing the potential of your…
On this week’s episode of Digital Dialogue we covered the basics of psychology in marketing, including psychographic information which is the information collected from consumers, such as your habits, hobbies,…
On this episode of Digital Dialogue, Katelyn and Scott are discussing the role psychology plays in marketing. During the podcast we talk about how crucial psychographic information: such as your buyer’s…
On this episode of Digital Dialogue, Katelyn and Scott continue exploring the process of building a brand with even more information for you! Branding processes can vary at certain states…