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Event Marketing
Event Marketing is the process of planning, organizing, and executing an event to promote a company, product, or service. It focuses on creating engagement between attendees and the brand…
Google Ads – Search Vs. Display
Google’s online advertising platform is called Google Ads. It can increase awareness, help sell products or services, and drive more people to your website. In today’s blog we differentiate between…
What is Influencer Marketing?
Influencer marketing combines both traditional and modern marketing strategies. It transforms the concept of celebrity endorsement into a content-driven marketing campaign for the modern era. The main characteristic of influencer…
TikTok Vs. Reels Vs. Youtube Shorts
According to studies, viewers retain 95% of a message when they watch it in a video versus 10 percent when they read it in text. Furthermore, 67% of marketers believe…
Social Media News Recap
Instagram extends reels length to 90 seconds Compared to standard Instagram video posts, reels get 22% more engagement. Instagram is constantly looking for ways to enhance the creator’s journey because…
Meet Katie Naum
In this week’s post, we are getting to know Katie Naum. Katie joined the team as a web designer back in February and has been a key part in…
The Perks of Using Plann
Instagram is the fastest growing social media platform and combines multiple formats to create organic content (photo, video, stories, reels, IGTV, and live videos). It is a place to showcase…
The Rise of Podcasting
Podcasts have become another vital platform companies need to consider when building their social presence and awareness. A podcast is a series of digital audio files that can be listened…
Social Media Round Up
Instagram’s Creative Lab Instagram has developed a new initiative to help users maximize their efforts on the platform. The Creative Lab offers a number of tutorials covering channel growth, monetization,…
Why We Love Figma
With a number of design tools available to the public, it’s hard to narrow down which ones are the most effective to use. A lot of factors contribute to…
Mule Force
Where does your organization stand in terms of cybersecurity? In today’s world, cybersecurity attacks are on the rise. Hackers are becoming more and more sophisticated which makes deterring their efforts…
Our Favorite Dev and Design Plugins
Throughout the design and development process, our team likes to utilize a series of plugins. These plugins add new functionality to a website project. In this blog post we are…
