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What is a Wireframe?
What is a wireframe? Wireframing is a key element to any web design process. Wireframes are introduced early on when designing a site to establish structure and layout functionality. Think…
Our Top Design Tips
Design is all around us. Whether we are aware of it or not, design affects us every day. Everything you touch that is human-made has been designed. But, what makes…
What is a Sitemap?
The blueprint necessary for a site’s prime organization and optimization – a Sitemap. In this blog, we discuss sitemap basics, what the Yelling Mule process looks like, and the benefits…
Social Media Round Up
Instagram Reels are generating the most reach on the platform. At the moment, Instagram is heavily focused on video. According to platform chief Adam Mosseri, to best serve its customers,…
Meet Cristina de Cevallos
In this week’s post, we are getting to know Cristina de Cevallos. Cristina joined the team as a Digital Marketing intern in June and has been a key part…
WordPress Plugins
Plugins are software add-ons that let computer programs, mobile apps, and web browsers be customized. A plugin increases the program’s functionality. When utilizing WordPress to create excellent websites, plugins are…
Meet Lindsey Clark
In today’s post we are highlighting Yelling Mule employee, Lindsey. Recently promoted to Senior Designer, Lindsey has played a key role in many projects over the three years she has…
Benefits of Streaming
Streaming is a quick and uninterrupted way to view online content. It has become the primary way that people watch and listen to music and videos. Video on demand (VOD)…
Event Marketing
Event Marketing is the process of planning, organizing, and executing an event to promote a company, product, or service. It focuses on creating engagement between attendees and the brand…
Google Ads – Search Vs. Display
Google’s online advertising platform is called Google Ads. It can increase awareness, help sell products or services, and drive more people to your website. In today’s blog we differentiate between…
What is Influencer Marketing?
Influencer marketing combines both traditional and modern marketing strategies. It transforms the concept of celebrity endorsement into a content-driven marketing campaign for the modern era. The main characteristic of influencer…
TikTok Vs. Reels Vs. Youtube Shorts
According to studies, viewers retain 95% of a message when they watch it in a video versus 10 percent when they read it in text. Furthermore, 67% of marketers believe…