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Marketing to Gen Z
Capturing new Gen Z clients isn’t as difficult as it may seem! As a member of Gen Z, I can identify a few differentiating qualities that make this generation unique…
Meet Miranda
New Intern! This fall, Yelling Mule is gaining a new team member. Miranda is a senior Communications major from Endicott College and joining the Digital Marketing team. She’s excited to…
SEO Trends in 2023
In the ever-evolving world of digital marketing, search engine optimization (SEO) remains a critical component for businesses aiming to improve their online visibility and drive organic traffic to their sites….
Email Marketing
Email is a great way to contact consumers. It helps to both raise brand awareness and promote your business/services. In this blog, we’ll walk you through the basics of email…
Figma Resources
Figma is a cloud-based tool for design and prototyping. When first navigating Figma, or when having a design-block, it is very beneficial to utilize resources. Whether within Figma’s site…
TikTok Auto-Captions
Just last month, TikTok had 104 million downloads (increased about 46% compared to last year). Available in over 150 countries and home to over 1 billion users, Tik Tok aims…
Women in Tech – IWD 2023
Yesterday, March 8, we celebrated International Women’s Day. IWD is a global day dedicated to celebrating all women and their achievements, supporting the vision of a gender-equal world. In this…
March 2023 Content Calendar
As we approach March, it’s time to start focusing on next month’s content calendar. Social media “holidays” help connect to viewers on a more fun and personal level. Posting about…
Light and Shadow in Design
Light and shadows are everywhere we look. Visually, seeing light and shadow allows us to understand and process what we are seeing and how we are seeing it. Replicating light…
Diversity in Modern Marketing
Happy February! As Black History Month commences, it is important to reflect on modern media habits and how we can find new ways to advocate for greater diversity among the…
What is Data Privacy Day?
Happy (upcoming) Data Privacy Day! Data Privacy Day is an annual international day to promote privacy and data protection. This day commemorates Convention 108, a treaty that protects the right…
Top 3 New Year’s Marketing Campaigns
Happy New Year! As we approach the end of the year, at Yelling mule we’re reflecting on the past year, the new year to come, and of course our all-time…